O'Ryan HealthControlling the narrative around pioneering pediatric studies.
SITUATION
O’Ryan Health, a leader in at-home pediatric healthcare innovation, approached Evergreen with a question: How could this health tech startup announce they were officially “open for business,” but control the narrative?
SOLUTION
A thoughtfully timed news release, co-authored with their most recent partner, a social media campaign, and attendance at the World Medical Innovation Forum.
RESULTS
Without a single piece of editorial coverage, Evergreen secured meetings for O’Ryan Health’s co-founders, with several of the nation’s largest pediatric healthcare institutions and the promise of engaging O’Ryan Health in pioneering pediatric research studies.